ILD

Led end-to-end AI-generated image and motion content for digital campaigns and storefront presence, building a scalable visual system in a competitive supplement market.

Year

2025

Industry

Wellness & Lifestyle

Timeline

24 weeks

//Problem

//Problem

The supplement market is saturated with aggressive, repetitive visual language. Existing creatives lacked distinction and conversion clarity. Product benefits were present, but visual hierarchy and brand cohesion needed refinement.

The challenge:
Create bold, performance-driven visuals that increased engagement while maintaining brand credibility.

The supplement market is saturated with aggressive, repetitive visual language. Existing creatives lacked distinction and conversion clarity. Product benefits were present, but visual hierarchy and brand cohesion needed refinement.

The challenge:
Create bold, performance-driven visuals that increased engagement while maintaining brand credibility.

//Solution

//Solution

• Engineered structured prompts for high-impact product visuals
• Generated AI-driven product videos for ads and web
• Standardized lighting, composition, and brand consistency
Optimized assets for engagement and conversion

• Engineered structured prompts for high-impact product visuals
• Generated AI-driven product videos for ads and web
• Standardized lighting, composition, and brand consistency
Optimized assets for engagement and conversion

Case study - Image 4

//Impact

//Impact

AI became a performance engine for product storytelling.
Faster production cycles
Stronger engagement across campaigns
Cohesive static + motion brand presence

AI became a performance engine for product storytelling.
Faster production cycles
Stronger engagement across campaigns
Cohesive static + motion brand presence

Case study - Image 5

//Other projects

//Other projects

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